On Saturday, September 13th, Rotterdam City Centre will be all about fashion and style. The four finalists for the title of Fashion Mayor of Rotterdam City Centre 2025 – Olivia, Bernadette, Yfke, and Maria – will compete that afternoon in a spectacular finale packed with creativity, courage, and Rotterdam energy.
The programme begins at 3:00 PM with a fashion show on Hoogstraat, at the head of the Koopgoot shopping street. Here, the finalists will present their personal visions of fashion and demonstrate how style, courage, and Rotterdam attitude converge. For one afternoon, the shopping district will be transformed into an open-air catwalk, right in the heart of the city.
At 4:30 PM, the event moves to the AIR Skyline Pavilion, located in the former V&D building. A professional jury will announce the new Fashion Mayor. The winner will receive not only the coveted title but also the official chain; the symbol of a year-long visibility and representation of Rotterdam's fashion DNA.
Are you coming to watch the final on Hoogstraat?